Printscene — Somercotes, Alfreton, Derbyshire
Print Finishes Explained: Lamination, Gloss, Matte and Soft Touch
Printing does not end when ink hits the paper.
The finish applied to a print job can change how it looks, how it feels, and how long it lasts.
Written by Printscene
- Gloss lamination
- Matte finish
- Soft touch lamination
- Print durability
Gloss, matte, and soft-touch finishes all affect the appearance of printed materials such as leaflets, posters, menus, and business cards.
This guide explains what print finishes are, how lamination works, and how to choose the right option for your project.
What is a print finish?
A print finish is a coating or laminate added after the printing process.
It protects the printed surface and changes how the paper looks or feels.
Some finishes enhance colour vibrancy. Others reduce glare or add a tactile feel.
The most common finishes used in commercial printing include:
Why print finishes matter
Choosing the right finish can influence how customers perceive your brand.
Durability
Lamination protects paper from moisture, scratches, and general wear.
Appearance
Different finishes alter how colours and images appear once printed.
Texture
Some finishes change how the paper feels in the hand.
Longevity
Protected prints last longer when used in busy environments.
Gloss lamination
Gloss lamination creates a shiny surface over printed material.
It enhances colour contrast and makes photographs appear brighter.
Best uses
Gloss finishes reflect light strongly.
This makes colours appear vibrant but can create glare under bright lighting.
Matte lamination
Matte lamination produces a smooth, non-reflective surface.
Colours appear softer than gloss finishes but remain sharp and clear.
Best uses
Matte finishes are popular when a clean, professional appearance is required.
Soft-touch lamination
Soft-touch lamination creates a velvet-like texture on printed material.
The finish feels smooth and slightly rubberised, creating a high-end tactile experience.
Best uses
Soft-touch finishes are commonly used for brands wanting a more tactile printed product.
When lamination is essential
Not every print job requires lamination, but it becomes important in certain situations.
In these cases lamination improves durability and helps printed materials last longer.
Choosing the right finish for your project
The best finish depends on how the printed material will be used.
Marketing leaflets
Gloss lamination for strong colour and impact.
Corporate brochures
Matte lamination for a professional appearance.
Luxury branding materials
Soft-touch lamination for tactile quality.
Outdoor posters
Protective lamination for durability.
Need help choosing the right print finish?
Tell us what you are printing and how it will be used.
We can recommend the best finish to suit the material and environment.
related-guides
Related guides
- Paper Weight & GSM Guide for Printing
- Print File Formats: PDF, PNG & JPG
- Bleed, Trim & Safe Area Explained
Related reading: Business Card Finishes Explained: Matte, Gloss, Silk and Spot UV.